That’s Quotable [Bill Roedy]

"Something we decided early on was to not export just one product for the world but to generate a very different experience for our brands depending on the local cultures. The local teams have complete control over everything. Localization really helps with the innovation."

Bill Roedy, vice-chairman of MTV Networks, as quoted on BusinessWeek.com (November 6, 2006)

One Response to “That’s Quotable [Bill Roedy]”

  1. Andrew C November 9, 2006 at 10:44 am #

    Tony – Thanks for passing along this quote. This has direct implications for the church. Each community of faith is responsible and charged with living out their faith in a particular context. The struggle is to remain true to the gospel and relevant in the context. Thanks for the thought.

    Andrew C