My Internet mistress, Los, shared this on his site. You absolutely need to check it out. It could very well be the best series promo video I’ve ever seen. Watch the video, and then I’ll give you a few more quick thoughts.

Here are some thoughts that jumped out to me as I was watching it over and over:

  • They’re promoting a series that starts four weeks from now. That takes great planning.
  • It wasn’t the focus, but it was also a clever way to remind folks about their Internet Campus.
  • They used the promo to highlight a core value, “We’ll do anything short of sin to help people meet Jesus.”
  • Someone correct me if I’m wrong, but I think LifeChurch.tv does a movie series every summer to address the current spiritual issues of our day. So wise.

After watching that, I need to go get in a car chase or something.

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