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	<title>Comments on: What&#8217;s in a name?</title>
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	<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/</link>
	<description>Trying to be strategic.</description>
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		<title>By: Ministry Monday: Naming your Ministry&#160;&#124;&#160;Matt McKee Live</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-48540</link>
		<dc:creator>Ministry Monday: Naming your Ministry&#160;&#124;&#160;Matt McKee Live</dc:creator>
		<pubDate>Sun, 03 Jan 2010 19:55:58 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-48540</guid>
		<description>[...] blog post was inspired by Tony Morgan. You can see what he thinks about names and experiences here. www.mckeelive.com Just another guy trying to make a difference   Marketing Ministry Naming    Prev [...]</description>
		<content:encoded><![CDATA[<p>[...] blog post was inspired by Tony Morgan. You can see what he thinks about names and experiences here. <a href="http://www.mckeelive.com" rel="nofollow">http://www.mckeelive.com</a> Just another guy trying to make a difference   Marketing Ministry Naming    Prev [...]</p>
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		<title>By: Check These Out [4/11/09] (GBrenna.com)</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-12487</link>
		<dc:creator>Check These Out [4/11/09] (GBrenna.com)</dc:creator>
		<pubDate>Sat, 11 Apr 2009 12:21:44 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-12487</guid>
		<description>[...] What&#8217;s in a name? - A must read for those who are beginning the process of personal branding. [...]</description>
		<content:encoded><![CDATA[<p>[...] What&#8217;s in a name? &#8211; A must read for those who are beginning the process of personal branding. [...]</p>
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		<title>By: Graham Brenna</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-11668</link>
		<dc:creator>Graham Brenna</dc:creator>
		<pubDate>Sat, 04 Apr 2009 17:31:40 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-11668</guid>
		<description>So true man! When I was launching my blog last December I had a hard time coming up with a URL for it. I eventually came to gbrenna.com. My First name is Graham and my last name is Brenna (gbrenna). I wanted something a little more catchy but this is what I&#039;ve gone by online since there were no interwebs... so I figured, why fight it. Everything I do online is by the name gbrenna right now. I figure people won&#039;t come to my blog because of the catchy name but because someone told them I write good stuff... haha. That&#039;s yet to be seen. :)</description>
		<content:encoded><![CDATA[<p>So true man! When I was launching my blog last December I had a hard time coming up with a URL for it. I eventually came to gbrenna.com. My First name is Graham and my last name is Brenna (gbrenna). I wanted something a little more catchy but this is what I&#8217;ve gone by online since there were no interwebs&#8230; so I figured, why fight it. Everything I do online is by the name gbrenna right now. I figure people won&#8217;t come to my blog because of the catchy name but because someone told them I write good stuff&#8230; haha. That&#8217;s yet to be seen. :)</p>
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		<title>By: When Names Matter &#124; TonyMorganLive.com</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-11225</link>
		<dc:creator>When Names Matter &#124; TonyMorganLive.com</dc:creator>
		<pubDate>Mon, 30 Mar 2009 21:37:30 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-11225</guid>
		<description>[...] week, I started a conversation about brand names. I tried to make the case (you can judge how successfully) that a name does very little, if [...]</description>
		<content:encoded><![CDATA[<p>[...] week, I started a conversation about brand names. I tried to make the case (you can judge how successfully) that a name does very little, if [...]</p>
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		<title>By: Hal Hunter</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-11216</link>
		<dc:creator>Hal Hunter</dc:creator>
		<pubDate>Mon, 30 Mar 2009 20:00:55 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-11216</guid>
		<description>Once a name/brand is established, it is VERY important, not intrinsically but as a referent for the item, product or institution named. But before the brand/name is established, it is neutral or negative (no one is likely to try Pig Snout anything).</description>
		<content:encoded><![CDATA[<p>Once a name/brand is established, it is VERY important, not intrinsically but as a referent for the item, product or institution named. But before the brand/name is established, it is neutral or negative (no one is likely to try Pig Snout anything).</p>
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		<title>By: Don Knoup</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-11055</link>
		<dc:creator>Don Knoup</dc:creator>
		<pubDate>Sat, 28 Mar 2009 21:50:59 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-11055</guid>
		<description>I guess I understand how this works once the brand has been established, but what about before the brand is established?  Does a good name help to tell your story to those who have not heard it or experienced what you are offering?</description>
		<content:encoded><![CDATA[<p>I guess I understand how this works once the brand has been established, but what about before the brand is established?  Does a good name help to tell your story to those who have not heard it or experienced what you are offering?</p>
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		<title>By: Rob Gieselmann</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-10984</link>
		<dc:creator>Rob Gieselmann</dc:creator>
		<pubDate>Fri, 27 Mar 2009 16:49:54 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-10984</guid>
		<description>Right -- you do bring it out nicely at the end.  I&#039;ve been toying with the notion of honor to parents and family, and the old-fashioned notion that one&#039;s name DOES matter -- in a much deeper way that we can imagine.  Who one is, the reputation one develops, one&#039;s reliability and honesty.  

Best,
Rob</description>
		<content:encoded><![CDATA[<p>Right &#8212; you do bring it out nicely at the end.  I&#8217;ve been toying with the notion of honor to parents and family, and the old-fashioned notion that one&#8217;s name DOES matter &#8212; in a much deeper way that we can imagine.  Who one is, the reputation one develops, one&#8217;s reliability and honesty.  </p>
<p>Best,<br />
Rob</p>
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		<title>By: tony</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-10979</link>
		<dc:creator>tony</dc:creator>
		<pubDate>Fri, 27 Mar 2009 15:30:14 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-10979</guid>
		<description>dan, you&#039;re jumping the gun. stay tuned.

tony</description>
		<content:encoded><![CDATA[<p>dan, you&#8217;re jumping the gun. stay tuned.</p>
<p>tony</p>
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		<title>By: Greg</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-10976</link>
		<dc:creator>Greg</dc:creator>
		<pubDate>Fri, 27 Mar 2009 15:08:35 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-10976</guid>
		<description>Several years ago we adopted two children from another country and changed their names.  We changed their names for several reasons, 1) culturally more acceptable, 2) a new name gave them a new identity and a from the issues of their past.  While at ages 5 and 4 they would not have understood these reasons, both symbolically and practically they have made a difference to us as their parents.

I am wondering if a church could change their name for the same reasons.  What do you think?</description>
		<content:encoded><![CDATA[<p>Several years ago we adopted two children from another country and changed their names.  We changed their names for several reasons, 1) culturally more acceptable, 2) a new name gave them a new identity and a from the issues of their past.  While at ages 5 and 4 they would not have understood these reasons, both symbolically and practically they have made a difference to us as their parents.</p>
<p>I am wondering if a church could change their name for the same reasons.  What do you think?</p>
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		<title>By: Dan Waits</title>
		<link>http://tonymorganlive.com/2009/03/26/whats-in-a-name/#comment-10974</link>
		<dc:creator>Dan Waits</dc:creator>
		<pubDate>Fri, 27 Mar 2009 14:08:58 +0000</pubDate>
		<guid isPermaLink="false">http://tonymorganlive.com/?p=3504#comment-10974</guid>
		<description>Good post Tony.  But just curious... if NewSpring were NewSpring Lutheran, or NewSpring Christian, or NewSpring Baptist, or NewSpring Methodist, or whatever, would the smell of the rose to the un-churched change?  How would it affect connectivity and environment, if at all?


Thanks for all you do.


In Christ,


Dan</description>
		<content:encoded><![CDATA[<p>Good post Tony.  But just curious&#8230; if NewSpring were NewSpring Lutheran, or NewSpring Christian, or NewSpring Baptist, or NewSpring Methodist, or whatever, would the smell of the rose to the un-churched change?  How would it affect connectivity and environment, if at all?</p>
<p>Thanks for all you do.</p>
<p>In Christ,</p>
<p>Dan</p>
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