Sons of Grace: An Interview with Mark Hughes, Author of Buzzmarketing
Several years ago, I made a connection with Mark Hughes as a result of reading his book called Buzzmarketing. Mark’s life has radically changed in the years since then. With that, he’s released a new book on grace. I’ve asked him to share his story. I hope you’re encouraged and inspired by this interview.
TONY: What prompted you to write Sons of Grace?
MARK: Massive conversion. For 30 years of my life I’d turned off the switch to God. I was successful; my resume spanned from PepsiCo to VP of Marketing of Half.com which we sold to eBay for $300 million. I was author of the book Buzzmarketing and was a sought-after marketing speaker travelling to Europe, the Middle East and middle America.
But Thanksgiving 2007, I realized I had no purpose. I was self absorbed; self centered. I realized I had treated my family and wife pretty poorly for most of my married life. My life had to have more meaning, and when I looked deep inside my life, it was empty of many things.
Around the same time, a friend of mine had asked me if I wanted to attend a men’s spiritual group which met about an hour before we met each week. I was scared to death. I was skeptical of everything religious…perhaps afraid of anything that might replace numero uno (me at the time). But I knew for many years, though, that some kind of faith awaited me.
So Friday mornings, I showed up. Fifteen to twenty men from contractors to multi-millionaires shared openly about the baggage in their lives while reflecting on a passage from the Gospel. I was so removed from Christianity, I didn’t know that the Gospel was the first four books of the New Testament. I was so lost, but I could relate to these honest and flawed men, because I was flawed in so many ways.
I showed up, I stayed, I shared. Then a Marine approached me, knowing that I had written the book Buzzmarketing, and asked how to write a book. We talked, and it quickly evolved into a compilation book where ten tough, flawed men would write their own chapter of how they pushed God away, wreaked havoc and eventually embraced God — finding a peace never experienced before. It took three years from start to finish.














