May 16, 2008 Tony Morgan

That’s Quotable [Cammie Dunaway]

Cammie Dunaway, Nintendo of America’s executive vice president of sales and marketing, as quoted in The Wall Street Journal (April 23, 2008)

“What we see is consumers are increasingly turning to friends, family and news articles as credible sources of information about products, more so than in the past. It is because consumers are getting much smarter, because they have better access to information and they are able to share information online. They are bombarded with advertising messages — so they have more tools to avoid that advertising today.”

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Tony Morgan

Tony Morgan

Tony is the Chief Strategic Officer and founder of The Unstuck Group. For 14 years, Tony served on the senior leadership teams at West Ridge Church (Dallas, GA), NewSpring Church (Anderson, SC) and Granger Community Church (Granger, IN). He's written several books and articles that have been featured with the Willow Creek Association, Catalyst and Pastors.com.
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