September 7, 2010 Tony Morgan

New Multi-site Survey Findings

Warren Bird and my friends over at the Leadership Network released a new report last week on multi-site churches. There are an estimated 3,000 multi-site churches in the United States. The Leadership Network surveyed over 400 of them. Here are some of the highlights of the report that jumped out to me:

  • The number of multi-site churches now outnumber the megachurches. That, of course, means smaller churches are beginning to use the multi-site strategy. (By the way, the number of megachurches continues to grow as well.)
  • Multi-sites have a 90% success rate.
  • Most multi-site churches launch an on-campus venue first before starting at a new location.
  • The new satellite campuses tend to show faster growth than the original campus. In fact, 2 out of 5 surveyed churches have experienced growth of 50% or more the first year of their new campus.
  • One-third of new campuses happen as the result of a merger.
  • The median size of a multi-site church is 1,300 people including the attendance of all campuses.
  • 4 out of 5 churches said multi-site has increased leadership development and volunteer mobilization.
  • In-person teaching is more widespread than using video teaching except in large churches. Among churches that use video, it’s usually delivered by DVD.
  • Churches who use a multi-site strategy are actually more likely to plant churches as well.
  • For the 10% of multi-sites that didn’t work, poor location or weak campus pastor were the two most cited reasons for closing the campus.

If you’re interested in reading the full report, you can download it for free from the Leadership Network.

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Tony Morgan

Tony is the Founder and Lead Strategist of The Unstuck Group. Started in 2009, The Unstuck Group has served 500 churches throughout the United States and several countries around the world. Previously, Tony served on the senior leadership teams of three rapidly growing churches including NewSpring Church in South Carolina. He has five published books including, The Unstuck Church, and, with Amy Anderson, he hosts The Unstuck Church Podcast which has thousands of listeners each month.
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